Basis for film poster

This poster for the film "Jacobs Ladder" is where I will draw inspiration from, for the creation of my film poster. It hosts several typical conventions that I plan to incorporate into my own.

Colours
The poster uses a blend of red, white and black colours, which in co-operation with each other become very effective. The use of Red suggests the idea of anger, blood, redemption, things that are associated with the horror genre. The use of black suggests a dark underlying theme to the film, with a white face in the middle that has been blurred, to suggest that the character is trying to escape but he can not. The font colour for the tagline comes across as very bold, with it being white on a black background.

Images
One central image is shown, of a mans face as he appears to be screaming and almost struggling because of the picture being blurred. This suggests a large amount of things to the audience. From this image they can understand the fact that the film will be about the protagonist (given away through the film title, photo, and tagline) also the fact that the film will be scary and because you can see the image of the man looking at something, that there will be some sort of binary opposition. (Good Vs Evil)

Fonts
The poster makes use of normal fonts to give off a serious tone towards the audience. The poster would not have the same affect if the fonts, were the centre piece of the poster. As much emphasis as possible has been put on the image of the man in the middle, the fonts are there, to merely inform, not attract.